The Coffee Man podcast

The Coffee Man Podcast’ is a joint venture between former World Barista Champion and business innovator Sasa Sestic, and high performance leadership expert Craig Johns. Together, they explore not only coffee, but the depths and intricacies of business, leadership and innovation.

This podcast covers a range of topics, from what goes into creating a cup of coffee to how to plan, innovate and lead in business for a better future. Sasa and Craig explore how to create high performing teams, catalyse innovation, nurture talent and continuously shape businesses of the future.

This podcast series is not only about the struggles and hurdles of creating successful and meaningful business – but about the tools and inspiration to create the change you desire in your life, team or business.

About us

Sasa Sestic is the founder and CEO of ONA Coffee and Project Origin, two of the world’s most renowned coffee businesses. A former Olympic handball player, Saša began his journey in coffee after emigrating to Australia from his country of birth, Bosnia. His passion for coffee quickly became an obsession, and in 2008 he opened his first cafe. In the following years, this business would expand to several premises, a roastery and an ethical green-bean sourcing initiative.

In 2015, Saša won the World Barista Championship, making him one of the most recognisable coffee figures in the world. Since this win, he has dedicated his life to creating sustainable enterprise, empowering coffee producing communities and developing leadership skills to create successful teams and businesses.

Craig Johns, also known as the ‘active CEO’, has more than 25 years global experience working in the sport, health, mind, education and hospitality industries, where he has thrived on helping people become high performing leaders. He is a high performance leadership coach, international speaker and podcast host, who focuses on transforming influencers into being high performing leaders.

Combining his global experience, relentless curiosity and unique obsession with human behaviour and performance, he provides high performance leadership coaching to CEO’s, Leaders and Influencers. He is the host of the active CEO Podcast, a keynote speaker, leadership performance expert and is currently authoring ‘Breaking The CEO Code’.


Contact Sasa

Listen to the podcast

In the inaugural episode of The Coffee Man Podcast, Sasa and Craig  share an intimate look into human connection, protecting team culture during crisis, placing people before profit, controlling the controllables, ensuring that everyone is on the ‘ONA Bus’ (Living the ONA Values and Behaviours), and the importance of Leaders Will Eat Last.

Listen here


Reach your potential

“We wanted to share stories and experiences, not only about coffee but about the intricacies of business, leadership and what it takes to drive success.”

Collaborate with us

Interested in learning more about The Coffee Man Podcast, Sasa and Craig?

Get in touch with us via email, or find us on social media via @sasasestic and @craigjohnsofficial

Book a workshop

“I will always continue chasing the perfect cup. We may not ever find it, but we'll keep searching.”

— Sasa Sestic